Should A Wannabe Content Creator Pal Stop Exploiting People for Content?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her social media – it feels like a sudden shock.

My best friend of a decade, she, labels herself the “content queen”. It can be amusing for a short while, but it weighs on our relationship.

Being highly outgoing, she feels the need to record everything constantly. When we eat out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when strangers see her performing for the camera – I get secondhand embarrassment. Another annoyance is because the food gets cold.

She's not quite an online personality yet, but she is trying to be. She makes vlogs about living in our city, a day in her life, and her styling career. Her content is good, credit where it's due, but I don’t want to be involved. On occasion I'm captured while dining, or simply tagging along. Later, I appear on her Instagram afterwards, and it comes like a jumpscare: I might be no makeup on, making a strange expression or be captured mid-bite. It feels invasive.

She also expects me to record her at inconvenient times. Sometimes I'm in conversation to someone else, or we're simply spending time in the street. The dynamic feels like our friendship has turned into me serving as her free crew. She could easily employ someone if she wanted professional shots. Upon mentioning my unease about the situation, she brushed it off. I've been invited to several brand events, which were appreciated, but that doesn't compensate for all the time and effort I invest assisting her make content.

I appreciate that Marielle has supported me with my career in design, but I don’t want our connection to become merely a tally of exchanges. I don’t feel she's insincere or dishonest, but sometimes it seems that if recording starts, we will start performing in a way that presents a favorable image for her vlog.

Her directive is, “Alright, smile for the camera!” and film me laughing with another. It’s so silly. I need her to understand that our decade-long friendship still has boundaries. I love spending time with her, but I also want to enjoy it without being filmed, altered, or posted for an viewers. I am not a prop for her Instagram.

The Defence: The Content Creator's View

I want my friend to see that the content we make together can get us an opportunity.

I love creating videos. It’s not just a pastime; it’s part of who I am. Producing content and sharing my life online allows me to show my personality and engage with people in new ways.

I don’t see myself as a full influencer yet, but it's savvy to make money from your interests. I look up to people on TikTok who pull off that style of informal, self-made film-making.

Creating content is my interpretation of living actively: observing the details, posting them with an viewership that values the art behind it. It's never my aim to make my friend uncomfortable. Taking her to industry events was my way of sharing opportunities, providing her a chance to witness behind-the-scenes moments that could benefit her career in design too. That isn't blackmail, it's simply being pragmatic.

I would take her to these events even if she refused to assist me, but I desire her to see what the work we make together can get us: an opening. I know not everyone likes being filmed, but sometimes spontaneity is what makes material authentic. Appearing on video from time to time is part and parcel of being my friend. I would delete anything she requested, but she hasn't made such a request yet.

I don’t expect anyone to be my personal filmmaker, but companions help each other in small ways. I thought filming a clip now and then would be enjoyable for her. Innovation thrives in collaboration, and having my friend around makes projects energetic and pleasurable. I don't compel her to take part in anything, and I would never intentionally humiliate her. But creating content jointly sometimes is part of how I record our shared experiences.

I cherish our friendship profoundly and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and steering clear of angles that might make her uncomfortable.

This is not about control, it's regarding sharing my world while still respecting hers. Clearly content creation is not a replacement for genuine friendship: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are socializing?

Nothing is more excruciating than having a companion film you. I understand that it's her passion, but I wouldn't ask friends come to my workplace. Maybe she can find influencer friends to create content with. Given the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something as a career, you can’t ask your friends for help repeatedly, even if they have done it before. While she enjoys shooting, that doesn’t mean everyone around her is willing material. She needs to respect her friend's privacy.
Another reader, 26

Marielle might love making content and displaying her life publicly, but it isn't for everybody. It’s nice she has assisted Beth’s career, but she needs to listen to what her friend desires.
A commenter, 27

It sounds like you care about each other, so hold on to that and make sure it’s the priority in your relationship. Foster some real memories, where genuine feelings are stored, not online archives. Even celebrities who seem to reveal their worlds actually have more privacy than it appears.
Sarah, 53

She seems to be not fully engaged nor genuine when she’s with Beth – she's on the job. Both seem confused as to what’s reasonable. The solution is not found in trying to change one another, but in each setting defined limits around what is comfortable to them and determining if there is an acceptable compromise.
Barbara, 71

Now You Be the Judge

Consider this question: is Marielle exploiting their friendship?

Michelle Miller
Michelle Miller

Zara is a passionate gamer and tech writer with over a decade of experience covering the gaming industry and its innovations.

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